After deciding to design a honey label, I knew I wanted to incorporate
honeycomb into my design, which is exactly what I did. For my color scheme, I chose several different shades of yellow and orange to create a golden look for my label. I also chose a font that was playful and fun but also professional and easy to read.
Using Illustrator, I created my background layer of hexagons using the polygon tool and simply copy and pasted them repeatedly until they covered the artboard. After this, I added honey drips because I wanted to include additional objects on my label, though I didn’t want to distract from the honeycomb and wanted it to be obviously related to the product. To create the drips, I originally drew them out with the brush on one layer, and later went back in a traced them with the pen tool. I did this because I wanted to be able to go back in and edit or change them later. Finally, I went back in and added adjustments, highlights, and shadows to my entire label.
This project opened my eyes to just work much thought, time, and effort is put into something so small I learned just how much font and color scheme affect the feel of a piece of art. I decided to put my label on a mug because I felt as though my label had more of a relaxed, fun, and playful feeling. These are feelings that I personally also associated with mugs because you usually use them while relaxing and drinking coffee or tea, or on a desk with colored pencils or something playful filling it. I also chose a bag because I wanted to feature products that show my label more up close, and maybe on a less conventional item.
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